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Row of cars

FEL

We create memorable experiences.

Live experiences are worth the effort.

At FEL we believe that live events are the best way to impress. We also know this is the most expensive and challenging way to touch customers and prospects. We have been producing premium live events since 1986. Our data shows that these events increase “purchase intent.”

Product and process training, in-person and virtually.

Creating and delivering compelling content for a consistent across-the-network customer experience.

Regional, national
and global media events.

Hospitality, product introductions and detailed road drives connecting media, products and OEM representatives in an environment that tells a story.

Putting potential buyers
in the driver seat.

Personal experiences with your vehicles, scalable to your
requirements.

Canadian market
product testing

Extensive testing of new and prototype products ahead of introduction into the Canadian marketplace.

Homologated sportscar and
purpose-built racecar competition

Sports Car Championship Canada and Radical Cup Canada - the leading series for Canadian auto racing.

Let's Work Together

Connect with us for your next project

Product and process training, in-person and virtually.

Creating and delivering compelling content for a consistent across-the-network customer experience.

Regional, national
and global media events.

Hospitality, product introductions and detailed road drives connecting media, products and OEM representatives in an environment that tells a story.

Putting potential buyers
in the driver seat.

Personal experiences with your vehicles, scalable to your
requirements.

Canadian market
product testing

Extensive testing of new and prototype products ahead of introduction into the Canadian marketplace.

Homologated sportscar and
purpose-built racecar competition

Sports Car Championship Canada and Radical Cup Canada - the leading series for Canadian auto racing.

Let's Work Together

Connect with us for your next project

Product and process training, in-person and virtually.

Creating and delivering compelling content for a consistent across-the-network customer experience.

Regional, national
and global media events.

Hospitality, product introductions and detailed road drives connecting media, products and OEM representatives in an environment that tells a story.

Putting potential buyers
in the driver seat.

Personal experiences with your vehicles, scalable to your
requirements.

Canadian market
product testing

Extensive testing of new and prototype products ahead of introduction into the Canadian marketplace.

Homologated sportscar and
purpose-built racecar competition

Sports Car Championship Canada and Radical Cup Canada - the leading series for Canadian auto racing.

Let's Work Together

Connect with us for your next project

OUR CLIENTS

“I’m very proud that FEL has a short list of long-standing clients rather than a long list of short-standing clients.”
Chris Bye signature

Chris Bye